Usually I start researching a figure by looking how others have painted it, to understand the details and ensure I don't miss anything. I couldn't find a single painted version of this online.
From my old school mentality that any fantasy squad needs a musician, this guy was a required pick for my Norse warband, and it's a real surprise there's no versions of him out there. The face is a troublesome element, and I repainted it several times before hitting the "eh, it'll do" stage.